Category · Image & Design
AI Image Tools
For businesses that need social posts, product shots, and marketing graphics — without a designer on retainer.
This category ranges from full design platforms with AI features bolted on (Canva) to purpose-built AI image generators (Freepik) to single-job tools that do one thing very well (PhotoRoom's background removal). Which one's right depends on whether you want a generalist or a specialist. Full testing is in progress.
Tools we're evaluating
- CanvaDesign platform with AI image generation and editing built into its wider toolset — the generalist option.
- FreepikStock asset library with AI image generation built in, aimed at marketers who need volume.
- PhotoRoomAI background removal and product photo generation — a specialist tool for ecommerce imagery.
- FotorAI photo editing and image generation with a lighter learning curve than Canva.
- Adobe FireflyAdobe's generative AI model, integrated across Creative Cloud for businesses already in that ecosystem.
Full comparison coming soon
This category's head-to-head review — with real generated images and pricing verified at publish time — is queued after the AI video tools guide.